Media-Free Pavilion

Sci-Arc

Design Competition 

2011

Taking a cue from Såo Paulo's recent ban on billboard advertising this proposal seeks to create a modular outdoor pavilion or series of pavilions using de-comissioned billboard frameworks. The frames are arranged along the street or within a park or vacant lot to produce visual parallax and long perspectival vistas through a gauntlet of steel frames. The frames could act variously as scaffolds for public activities such as an art fair or as a backdrop for performances or as an armature for vertical gardens.